WHATS TRENDING FOR 2018 BEAUTY
2017 was all about the dramatic hair transformations, festival glitter and charcoal face masks. Fast forward to 2018 and Insta trends such as #maskmonday and #selfcaresunday have really put the spotlight on self care beauty regimes. But what else will we be on our trend radar? Read on to find out!
Gone are the days of a 9 step beauty routine. 2018 is all about minimalism and efficacy. Brands will be launching products that multitask, to give us more time to enjoy our morning turmeric latte.
We're seeing a huge trend with at-home facial products this year and the dermal roller is just one of them. Dermal rollers contain tiny,tiny needles that create very small micro channels on the surface of the skin. They enhance the efficacy of all your other products by up to 40%, making them a necessary staple for every bathroom cabinet. Not only do they increase collagen production and rejuvenate the complexion, they are also proven to be effective for uneven skin tone, fine lines and wrinkles.
THE RETURN OF THE scrunchie
I'm not going to lie. This has me jazzed. Scrunchies totally take me back to my primary school days where high ponytails and anklets were the rage. I'm totally getting on board the scrunchie train
LESS IS MORE
Now whilst i never judge, and truly believe in rocking whatever look makes you feel like your true authentic self. I have never understood the 17 layers of makeup look. The whole contour highlight thing has gone way overboard if you ask me. But friends I have good news, Celebrity makeup artist Patrick Ta, thinks the 2018 trend will be putting more of an emphasis on "natural skin" He says " We will be seeing a lot less caked on foundation and more focus on embracing your natural features. I personally love seeing someone’s freckles shine through their makeup! To this effect, think we’re going to be seeing the heavy highlight start to disappear." Woo hoo!
CLEAN BEAUTY IS SET TO TAKE OVER
Well duh it is ;) 2018 is the year of self care and nourishment. With consumers are becoming more and more aware of the impact of certain ingredients, the word "clean beauty" will be on everybody's radar.
ADAPTOGENS ARE #SOHOTRIGHTNOW
Adaptogens are carefully and uniquely formulated blends of plants & mushrooms. They can regulate & balance the body’s response to stress and they've been showing up in tons of different products like - smoothies, elixirs and even chocolate bars. I've been on the adaptogen bandwagon for a few months now. I tried out super-feast tonics from Byron Bay, and its safe to say i'm very impressed.
Whilst superfood's like acai bowls and cacao smoothies were so 2017 ;) We are well and truly obsessing over everything inner beauty in 2018. Think powders and elixrs you can incorporate into your busy schedule.